iPerceptions Reports Record Revenue for Second Quarter 2011 Financial Results

Highlights for the second quarter of 2011 include:

• Second quarter revenue of $1,372,190, an increase of 13% over the corresponding period in the previous year excluding the effect of foreign exchange.
• Operating loss of $224,798 in the quarter, a 45% improvement from the corresponding period in the previous year.
• The addition of multiple high-profile companies to the Corporation’s customer portfolio including Polaris, Kerzner International Resorts, Subaru, Lego and Lucasfilm. We also renewed annual contracts with high profile clients such as Hyatt Hotels, National Bank of Canada, General Motors of America, Wyndham, State Farm

Telus and Harvard Business Publishing.The general availability of 4Q Suite – a low-cost Voice of Customer solution for companies of all sizes and levels of sophistication, that includes many new features such asAnalytics integration, automatic alerts of significant changes in data and global industry benchmarks.
A federally-compliant version of the 4Q Suite terms-of-service, making the solution available to U.S. government agencies suchhrough “Apps.gov”.The release of WASP version 2.5, which offers a better experience with Firefox 4 and is fully compatible with 5 and 6.
“The launch of 4Q Suite has been a significant success”, said Claude Guay, President and CEO of iPerceptions. “Every day, more and more companies are signing up to take advantage of iPerceptions’ industry-leading survey methodology and analytics capabilities.”
webValidator Continuous Listening Solution
The Corporation added multiple high-profile companies to their webValidator solution customer portfolio in Q2 2011, including Polaris, Kerzner International Resorts, Subaru, Lego and Lucasfilm. We also renewed several annual contracts with clients such as Hyatt Hotels, National Bank of Canada, General Motors, Wyndham, State Farm, Nokia, Telus and Harvard Business Publishing.
4Q Suite
In May 2011, the Corporation announced the general availability of 4Q Suite, a Freemium suite based on its original free 4Q survey solution, that offers an array of new features all designed to help businesses increase site satisfaction, build engagement and optimize conversion. These features include
Analytics integration, automatic alerts of significant changes, email reports, global industry benchmarks, word-clouds and text categorization features, CRM capabilities such as email collection, ads and coupons on the survey thank-you page, and many more.
The 4Q Suite is a simple-to-deploy Software-as-a-Service (SaaS) solution, which was originally developed in collaboration with Avinash Kaushik, a noted web analytics authorIt provides a very affordable entry point to organizations into online Voice of Customer analytics. Multiple existing and new clients have already signed up to one of the 4Q Suite levels and more than 250 clients have enabled theAnalytics integration. 

Web Analytics Solution Profiler (WASP)
The Corporation released WASP version 2.5 in June 2011. The new version offers a better experience with
4 and is fully compatible with5 and 6. These enhancements were well received by the community with the global number of activeusersreaching 20,000.
version 3.0 is nearing second round Beta testing with a focus on scalability and performance. It is currently being used by the Library of Congress. Version 3.0 will be entirely cloud-based.
Second quarter 2011 financial highlights:

• For the second quarter of 2011, revenue was $1,372,190 compared to $1,254,571 in the same period in 2010, representing an increase of $117,619 or 9%. Gross profit as a percentage of revenue was 62% for the second quarter of 2011 as compared to 61% for the same period in 2010.
• Comprehensive loss for the second quarter of 2011 was $479,443 compared to $593,842 for the same period in 2010, including non-cash charges for interest and accretion of discount on convertible debentures in the amount of $227,149 (Q2 2010: $212,433). The basic and diluted loss per share for the second quarter of 2011 was $0.01 compared to a loss per share of $0.02 for the same period in 2010.
• Cash and cash equivalents totaled $533,309 as of June 30, 2011. During the second quarter of 2011, cash used in operating activities amounted to $251,154 compared to $501,556 in the same period in 2010, representing an improvement of $250,402 over the same period in 2010.
• This press release includes reference to operating loss, which is a non-IFRS financial measure. Operating loss does not have a standardized meaning prescribed by IFRS and may not be comparable to similar measures presented by other issuers. It is not intended to replace financial information prepared in accordance with IFRS. For more information please consult our Consolidated Financial Statements and Management Discussion and Analysis available
• About iPerceptions:
  iPerceptions is a leading web-focused Voice of Customer analytics provider, gathering feedback from a representative sample of actual visitors. Its webValidator Continuous Listening solution, 4Q Suite solution, Web Analytics Solution Profiler
  and proprietary iPerceptions Satisfaction Indexturn millions of data points into easy-to-understand strategic and tactical decisionsupport for iPerceptions’ clients include such well-known brands as Dell, InterContinental Hotels, General Motors,CanadianChoice Hotels International, BMW and Monster Worldwide. For more information,