“Thailand may be the world’s-largest marketplace for midsize pickups, which means this was an ideal location by which to unveil our new Colorado,” said Susan Docherty, vice president, GMIO Sales, Marketing and Aftersales. “Trucks happen to be a part of Chevrolet’s core for nearly all of its 100-year history. The Colorado reinforces that heritage with expressive design, refinement and uncompromising capability.”
The show truck features an extended-cab body atop a high-stance AWD chassis and rides on large, 20-inch wheels and off-road tires. Power originates from a competent 2.8L turbo-diesel engine, which produces a broad torque band for excellent cargo and towing capability.
“Although this is a show vehicle, the basic proportions and form convey the vision for that next-generation Colorado that we brings to promote,” said Brad Merkel, GM’s global vehicle line executive. “It reflects a stylized version of the new truck, one which takes into account rugged dependable truck capabilities for commercial use in addition to sophisticated refinement for personal-use needs.”
As the new Colorado was developed within GM’s global product organization, engineers took careful steps to ensure it would meet local market needs. Roberto Rempel, GM’s global vehicle chief engineer, lived in Thailand for many months throughout the truck’s development, immersing himself in the market and observing the way the Thai people use their trucks and the road conditions they experience.
Pickups are instrumental within the vibrant Thai economy and owners take great pride within their trucks, that are used for both work and private driving,” he explained. “These customers ask lots of their trucks, so the powertrains and chassis must be very robust to earn their trust – and that’s precisely what we’ve delivered.”
Design details
The Colorado show truck’s purposeful design conveys strength through bodywork that appears tightly wrapped within the chassis along with a wide, confident stance. In the front, Chevrolet’s internationally recognized gold bowtie and dual-port grille are framed by large headlamps that flow to the front fenders, and an extractor vent on the hood.
“Around the globe, pickups are associated with strength, capability and function – and that’s just what the Colorado show truck embodiespresident of Global Design. “Its broad-shouldered proportions are derived from nearly a century of Chevrolet truck heritage.”
Pepperdust Metallic exterior paint is accented with polished aluminum details within the fascias, in addition to integrated side steps and black-masked projector-style headlamps with LED lighting elements. In the rear is really a full-width LED-lit taillamp, which creates a striking appearance when illuminated.
- A streamlined “cab collar” design having a body-color hard tonneau cover about the bed
- Gray accents on the side, front and rear lower moldings
- 20-inch aluminum wheels having a “liquid metal” finish, with Stone Gray color wheel ports
- Cooper 285/50R20 ZEON LTZ tires
- Outside mirrors with LED turn-signal indicators.
- Inside, there’s another signature Chevrolet cue: a dual-cockpit instrument panel design. It flows to the doors, with continuous lines that induce a floating, wraparound effect, amplifying the Colorado’s feeling of spaciousness. Ice-blue lighting and high-quality, “double-faced” leather-trimmed seats add sophistication and refinement.
“The interior is made to deliver a premium and inviting environment, having a greater sense of spaciousness than is usually present in midsize trucks,” said Welburn. “There’s also great focus on detail within the execution of the features you see and feel.”
A brace of motorcycle-inspired, three-dimensional gauges stand out about the instrument panel, projecting a sporty appearance.
Contrasting trim combined with the light-colored leather seating, dark wood trim accented with chrome and low-gloss and soft-touch materials are utilized throughout for any premium feel. A number of storage compartments can be found throughout the interior, including a covered center bin for concealment of valuable items, and a large, dual glovebox.
Capabilities incorporate a dual-zone, digital climate control system and the latest in “infotainment” technology. The show truck highlights an ergonomically positioned 7-inch LCD display in the center stack, for simple viewing and intuitive charge of Web access, navigation, music and hands-free phone features.
No comments:
Post a Comment